Thursday, July 16, 2009
MY MENTOR....THE MOST BRILLANT MARKETER I KNOW
...Is Tom "Big Al" Schreiter. And let me tell You why.
He travels the world doing his little 2 or 3 hour seminars. He
charges maybe $5 to cover the cost of the room. Sometimes it's free.
Why does he do this?
Because he also owns a network marketing company. And
when he goes to Tampa, Florida, he usually has 2 or 3 leaders
in his company who he meets there. He takes them to dinner.
He buys them lunch. He builds a relationship with them. He
shakes their hand.
You will never ever ever ever ever EVER be able to get
money out of Your pocket and pay for anything when You're
around Tom Schreiter. He's buying You lunch, he's buying
You dinner. If 20 people go, he's buying for everybody.
This has NEVER been a numbers game to Tom Schreiter.
He builds these relationships because he knows a little
secret about network marketing.
Sometime in the history of Your company, they'll put the
label on the products crooked. They'll be back-ordered on
something, because people run the business. There are
imperfections. He knows that.
So he builds a relationship with his people so that when the
labels are crooked, or the bonus check is late, or they back-
order the product... he knows that You won't quit. You
won't quit, because You have that relationship with him. He
makes sure of that personally, one on one.
We do it with our coaching calls. The secret of network
marketing is retention, retention, retention, retention.
This is an excerpt from the book Success in 10 Steps, which was
written by Michael Dlouhy and based on his 30 years of
experience in the network marketing industry.
Ingrid Camacho 702-898-8771
BUILDING RELATIONSHIPS THAT LAST A LIFETIME